Badge 1

Strong focus on Safety & Security

Badge 2

Strong focus on Animal Welfare

Badge 3

Over a decade in Operation

Badge 4

Sitters Australia wide

Badge 5

Funds held & released at end

Deb holding puppy Milly

HOW IT BEGAN

A boarding kennel refused me a tour. That was the day the idea for PetCloud was born.

In 2007, I tried to book my dog at the time, Charlie, into a kennel. They refused to let me see where he'd sleep. The staff didn't even know his name.

"Surely I'm not the only one. This has to be online."

PetCloud was built from that moment - out of necessity, empathy, and a belief that every pet deserves a carer who is police checked, trained, accountable, and personal.

Deb as a child with animals

"I grew up with animals — dogs, cats, horses, goats, lambs. This love wasn't something I discovered or decided. It's just who I am. PetCloud is the platform I wished had existed my whole life."

Deb Webber pictured as a child at home— the care for animals started here, long before PetCloud.

Police checks. Not promises.

Every sitter holds a biometrically-linked National Police Check via DVS. Other platforms do not police check every sitter.

Vet-endorsed training

Loving animals isn't a qualification. Sitters are offered training in animal care and first aid, and property safety checklists before their first booking.

Real accountability

Secure escrow, verified reviews, and customer support. PetCloud’s platform creates digital contracts between Sitters and Owners for services and prices agreed to be delivered on agreed dates.

Recognition

Standards that people in power took notice of.

Malcolm Turnbull holding Milly
Prime Minister Malcolm Turnbull with Milly
Lord Mayor Graeme Quirk with Deb and Milly
Lord Mayor Graeme Quirk of Brisbane
Finalist — Lord Mayor's High-Growth Business Start-Up
PetCloud at RSPCA event
Early days at RSPCA Queensland

Community & Animal Welfare

We show up. In the real world, not just online.

From RSPCA Pet Expos and Markets to state boarding compliance advocacy, PetCloud has always operated beyond the platform — in the community it serves.

We're active promoters of responsible pet ownership, local council compliance, and animal welfare education.

Deb and Dr Glen Richards
Deb with Milly and Dr Glen Richards

Vet-Endorsed Training

Built with veterinary professionals. Not by a marketing team.

PetCloud's training was developed alongside the Senior Vets at the RSPCA, Inspectors, Animal Trainers, Foster Carers, and Vet nurses. Every sitter is offered training before their first booking.

"Because I love animals" is not a safety plan.

Mark Townend

Mark Townend

Dr Mandy Paterson

Dr Mandy Paterson

Special thanks and recognition to Mark Townend, former RSPCA Queensland CEO and Dr Mandy Paterson for their major contributions to PetCloud, along with Inspectors, Foster Carers, Animal Trainers.

PetCloud Team at Story Bridge

Built in Brisbane. Grown across Australia.

Proudly Australian-owned and operated since 2015 - thousands of police checked sitters nationwide.

OUR JOURNEY

2007
Idea for PetCloud was born
2015
PetCloud launches with Police checks in AU
2018
Biometric DVS verification
2022
NDIS Provider
Today
55,000+ sitters nationwide